John Maxwell tells an interesting story about how Walt Disney categorized people. According to Disney, there are 3 types of people: The first type is the Well Poisoner. The Well Poisoner discourages you, stomps on your creativity and tells you what you can't do. When I lost everything I had, I took on several jobs. One was at a local Italian Restaurant. These Bastards went out of their way to treat me like a piece of crap and took pride in discouraging me. Bart, if you're reading this, you never knew it but I put dirty dishwater in your Diet Coke. Oh and before I forget . . . bite me!
The Second type is the Lawn Mower. The Lawn mower is well intentioned but self absorbed. They are more concerned with their own needs, their own lawns and never leave their yard to help someone else.
Finally, there is the Life Enhancer. They reach out to others and lift them up. They encourage others and inspire greatness
Painfully obvious self discovery question coming atcha in 3, 2, 1 . . . Which one are you? Maxwell suggests we ask ourselves: "Am I different things to different people?" In other words are you a life enhancer to a potential client but a lawn mower to your co workers? Perhaps we are life enhancers to our employees but well poisoners to our children?
Have you ever been on the receiving end of those types of inconsistencies? I remember the first time I experienced it, I was 18. I knew someone who's parents were very active in the church. In that world, they were life enhancers at a very high level. One day I called, asked to speak with my friend and was promptly told off by his mother and she hung up on me. The reason: because I didn't ask how she was doing before asking if I could speak with my friend. And that's where the disconnect hit me (literally) because I remember thinking "So at the Church you are the Saint but at home you are serving up a tall drink of Bitch?
How about you? Are you different things to different people?
If we were to gather your family, friends, clients, neighbors, those closest to you from your online network etc. What would they say about you? What do they say about you, when they have nothing to lose and you're not there? That my friend, is your brand!
I guess the final thought should be . . . Would their description of you be representative of your brand and ultimately, representative of the legacy you hope to one day leave behind?
Think about that; then get back to your life with some clarity and a mission to live it intentionally.
It might just be the missing piece you've been looking for!
Thanks for reading!
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Paul Castain is the Vice President of Sales Development for Consolidated Graphics (CGX) one of North America’s leading general commercial printing companies. Paul has over 25 years of sales and sales leadership experience. He has trained, mentored and coached over 3,000 sales and sales leadership professionals. An accomplished public speaker, Paul has delivered numerous key note addresses. He has authored numerous training manuals, articles, blog posts and is currently working on his first book for release in 2011. Feel free to email Paul firstname.lastname@example.org.
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